The Wunderman Thompson CES experience is highly immersive and may take a minute to load. For the best experience, we recommend using Google Chrome. Trust us, it will be worth it. See you in the metaverse!
Wunderman Thompson Metaverse Experience
The metaverse is here – are you ready?
Partnering with Odyssey to bring this platform to life, the Wunderman Thompson metaverse experience will be led by Emma Chiu, Global Director, Wunderman Thompson Intelligence and author of our ‘Into the Metaverse’ report, who will explore how virtual and physical realities can converge and the elements of the metaverse that will shape our future and change how we do business. Our branded metaverse experience will examine the meta-trends that impact consumers through the creation of MetaLives, MetaSpaces, MetaBusiness, and MetaSocieties.
Experiences in the Wunderman Thompson metaverse include:
A Curated Experience
Key information points guide you through and illustrate various possible opportunities within the metaverse.
In the metaverse, brands are empowered to create and launch immersive digital experiences that speak to and strengthen customer relationships.
The Future of Retail
With consumers increasingly assigning value to digital assets, new direct-to-avatar (D2A) business models are on the rise, augmenting existing digital shopping experiences.
With gaming becoming commonplace, especially for younger consumers, mini-games that create and deliver messaging provide an engaging method for brands and marketers to connect with their audience.