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Careers

Experience Strategist (Content Strategy)

at Wunderman Thompson
Minneapolis, Minnesota, United States

Who we are:

At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.

We are 20,000 strong in 90 markets around the world; our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities to drive growth for our clients. We offer deep expertise across the entire customer journey, including communications, commerce, consultancy, CRM, CX, data, production, and technology.

Who we are looking for:

Wunderman Thompson, Midwest is seeking an Experience Strategist to be responsible for creating content strategy artifacts for a range of projects. You are skilled in user-centered strategy and insight-driven design that dreams of organizing and optimizing content so that it’s easy to find, use, share. You’re someone who can help communicate abstract and complex concepts and content into simple, organized solutions. You understand the interplay of content strategy, content design, and content management solutions so that they thrive at the intersection of user needs and business opportunities.

You’re a craftsman who can zoom in and out of the details and thrives at the intersection of content, data, technology, and creativity. You enjoy getting your mind and hands in the smallest of details. You’re an empathetic champion of the customer, with an insatiable curiosity for their motivations and needs. You get excited when thinking about the role of content in delivering world-class, omnichannel experiences that drive clients’ business. You have an ability to look at a situation, help deconstruct it, and provide inputs or take direction to make it better. You’re a restless thinker and creator, inspired by digging into the depths of content audits, models and solutions that inspire and empower content designers, creators and managers to shine.

What you’ll do:

  • Content Strategy | You are pivotal and hands-on when it comes to crafting the work by taking direction and helping to devise world-class content strategies, by developing deliverables such as taxonomies, content models, hierarchies, architectures, audits, and inventories that create detailed consistency. You’ll help provide strategic inputs throughout the creation of the products – from vision and conception to launch and optimization.
  • Collaborate | You’ll serve as a strategic input in all things content and help peers think about how content drives utility and inspires, equally. You’ll work closely with a multi-disciplinary group of SEO experts, Strategists, Designers, Project Managers, Account Teams, and Technologists, demonstrating and inspiring by showing your knowledge of your craft.
  • Influence and Make | Create outstanding, cohesive, and connected content experiences across projects and platforms. Help develop comprehensive experiences by applying strategic content strategy methodologies by providing a clear point-of-view, approach, and framework that guides effective design and implementation.

Who you are:

  • Systematically Creative Thinker | You’re an analytical and technically-minded problem solver with a brain for logic, data, patterns and how disparate parts of a system work together and are organized down to the smallest detail. You’re also creatively-oriented with an obsessive curiosity about how content and motivations can drive understanding, engagement, and sharing. Best yet, you know how to call on both the analytical and creative sides of your brain to help find that perfect balance that improves the way humans find, explore, understand, and engage with content across the digital and physical world.
  • Detail-Driven Organizer | You know how to make thoughts come alive by helping to create artifacts and deliverables that will provide perspective and drive decisions and outcomes. You are most motivated when you’re able to dig into the details, create organization and structure out of chaos, and provide consistency. You’re also able to uncover and explain the complex in a clear, simple way.
  • Collaborator | You thrive working at the center of small groups that include Strategists, Designers, Project Managers, Account Teams, and Technologists, serving as a catalyst that helps the team design, deliver and optimize multi-platform, extensible solutions for our clients.

What you’ll need: 

  • 1+ year(s) of experience in a digital or integrated agency or consultancy.
  • Have worked in a progressive, creatively-driven agency environment that has embraced digitally-led thinking and Experience Strategy and Design principles as part of the core creative process.
  • Proven track record creating Content Strategy artifacts like content audits, content models, taxonomies, and information architectures.
  • Experience taking direction from and executing on a work stream with a familiarity and comfort working within an agile environment.
  • A portfolio of work that demonstrates your ability to develop Content Strategy deliverables and how it was applied to influence the creation of user-centered product and service experiences.

Wunderman Thompson is a WPP agency.  For more informationplease visit our website and follow Wunderman Thompson on our social channels via Twitter, Facebook, LinkedIn, and Instagram.  

We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment. 

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Established in 2019, Wunderman Thompson has a combined history of 150 years, setting the standard for marketing, communications and business innovation. We bring together over 20,000 creatives, analysts, strategists, customer experience designers and business consultants across 90 markets.

We’re always looking for the best talent to add to our diverse and talented mix that is Wunderman Thompson.

Current Job Openings

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People Director

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Zaslat CV/Send CV

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No positions are available at this time.