Events Coordinator - Team Microsoft BE

Wunderman Thompson

Department: Marketing

Location: Antwerpen, Belgium

Who we are:

At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.

We are 20,000 strong in 90 markets around the world; our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities to drive growth for our clients. We offer deep expertise across the entire customer journey, including communications, commerce, consultancy, CRM, CX, data, production, and technology.

How you would summarise the role

The main role of the Events Coordinator is to be the point of contact for all events execution and subject matter of expert in modern marketing tools and services in the market. They will be responsible for bringing together the different elements to execute events briefs in a joined-up approach which addresses client objectives and business challenges.

Important part of the role is to be detail oriented while managing large volume of operational excellence tasks simultaneously to support the events focus within the company.

We are looking for an individual who has an appreciation for digital events and marketing automation and have project management skills to co-ordinate multiple teams.

The right candidate will be good at thinking through the right workflows, together with client-management skills.

The candidate should be a team player who is able to work under their own initiative and collaborate with various teams on a local and global level.

How you’ll be spending your time

Events Management

  • Subject Matter of Expert on the events platforms through Corporate support and self-training using readiness materials.
  • Trains marketers on event platforms’ capabilities.
  • Plans Events to get all materials (decks, videos, etc) in advance in coordination with events’ owner and speakers and coordinates transfer of VTT file between captioning supplier and MSC.
  • Coordinates dry runs for each digital event to identify potential issues and solve them on time.
  • Keeps control of all Events materials in a central local repository defined by local Experiential Lead.
  • Leverage Corporate reports to provide event insights and data to analyze and summarize performance and key event statistics and successes.

Execution and Project Management

  • Maintains local Events calendar and coordinate the connection to the Global Events calendar owned by Corporate based on the refresh cadence.
  • Creates requests via the Marketing Service Hub based on Planning and briefs provided by local Experiential Lead.
  • Supports local market on the creation of customer journeys related to events, including targeting lists for invitations, pre & post events follow up etc.
  • Tracks the events in relation with the Microsoft Marketing ecosystem.

Insights and Analysis

  • Ensures lead management process is in place
  • Uses reporting to provide specific reviews and information to stakeholders, inc budget and spend, operational health, engine performance
  • Looks across multiple marketing activities to find patterns, best practices and efficiencies.

Subject Matter Expertise

  • Acts as local champ on modern marketing events tools & services, branding, accessibility, and privacy
  • Educates local stakeholders on events services and tool capabilities
  • Applies learning from modern marketing trainings to improve execution and outcomes
  • Knows and apply global and local governance

How you’ll help keep the whole thing running

Event Marketing Coordinators work in ‘blended’ teams and as such, you will be regularly collaborating with your local team members, global peers and multinational executional teams across globe within the Wunderman Thompson network as well as local and global Microsoft environment.

The great people you will be working with

Reporting into Wunderman Thompson Western Europe Events Team Lead and working daily with Microsoft Events team, this person will ensure a strong client-agency relationship, ensuring satisfaction and growth of the client account. 

The great client you will be working with

You will be working for a leading technology brand, managing all aspects of the client relationship, you will participate into regular meetings, oversee projects, and take responsibility for the coordination of campaigns. An understanding of the client’s business and marketing objectives is crucial, specifically the programmes on which you are working. It is vital to have a good working relationship with the stakeholders.

 What we’re looking for

  • Appreciation of digital events and marketing automation
  • Stakeholder management and client facing skills
  • Strong relationship management skills to work, collaborate and co-ordinate various multinational teams and networks on the local and global level
  • Detail oriented while managing large volume of tasks simultaneously and prioritize when needed
  • Strong sense of initiative, proactivity and ability to work under pressure
  • Enjoy working in a global fast-paced environment
  • Quick adaptation skills to change

 

At Wunderman Thompson, we are committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard, and is treated with dignity and respect.  As leaders and creative partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset; our people. We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.

Wunderman Thompson is a WPP agency.  For more informationplease visit our website and follow Wunderman Thompson on our social channels via Twitter, Facebook, LinkedIn, and Instagram.  

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