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Social Insight Lead

Wunderman Thompson

Department: Data & Analytics

Expertise: Data, Intelligence

Location: England, United Kingdom

Who we are:

At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.

We are 20,000 strong in 90 markets around the world; our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities to drive growth for our clients. We offer deep expertise across the entire customer journey, including communications, commerce, consultancy, CRM, CX, data, production, and technology.

Who we're looking for:

We are looking for a Social Insight Lead to join our award winning Data Department at Wunderman Thompson. You need to be known for great storytelling and insight  generation, and be passionate about delivering great work.

From a data point of view, the role requires someone with strong experience in social listening. You’ll be confident in working with data from social listening tools such as Netbase, Talkwalker, Audiense or similar. Further, you’ll have experience applying this data to projects on audience intelligence, category listening, influencer and trends analysis. Experience with tools such as Global Web Index, YouGov, SimilarWeb or Semrush is a bonus!

This role will be focused on delivering work across a range of Wunderman Thompson clients. The ideal candidate will have some experience in scoping and debriefing social listening projects, as well as managing more junior team members on these projects.

You need to be a self-starter, a great communicator and full of enthusiasm and keen to get involved in different tasks day-to-day. You will be an ambassador for the Data department working with our customer experience, user experience, data strategy, brand strategy and creative departments to inform business decisions.

What you'll be doing:

  • Working with the Social Insights Manager to deliver the agency’s social listening and social media insight proposition.
  • Delivering social insight projects end to end using our in house tools from proposals, through to boolean search setup, analysis, visualisation, interpretation and client presentation.
  • Managing your projects to tight timelines, taking responsibility for managing the team working with you on projects.
  • Contributing to the development of skills and knowledge of junior colleagues, building and sustaining a learning culture within the team.
  • Learning new data skills and tools. Working with relevant experts to create new innovative multidisciplinary products for our clients spanning web analytics, social listening, search data, CRM data, qualitative and quantitative survey data.
  • Working in close collaboration with data scientists, strategists, creatives, technologists and customer experience experts to deliver world-class data-led solutions.
  • Supporting our Marketing Team, using social insights to fuel our monthly PR content calendar.

What you'll need:

  • 3+ years experience working in social insights/social listening within the media or advertising industry or in-house.
  • Experience using social listening tools such as Netbase, Talkwalker, Audiense or similar.
  • Some experience in project management and scoping.
  • A collaborative, confident team worker with experience over-sighting others
  • An avid learner who loves to explore new data sources in pursuit of insight
  • A strong presenter, with the ability to craft compelling stories from data.
  • Data visualisation skills
  • Excellent communication, organisational, numeracy, analysis, proposal writing and presentation skills.

Nice to have but not essential:

  • Experience using Global Web Index, YouGov, Semrush or Similarweb

 

At Wunderman Thompson, we are committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard, and is treated with dignity and respect.  As leaders and creative partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset; our people. We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.

Wunderman Thompson is a WPP agency.  For more information, please visit our website and follow Wunderman Thompson on our social channels via Twitter, Facebook, LinkedIn, and Instagram.  

Note: We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment.

When you click the "Submit Application" button below, this will send any information you add below to Wunderman Thompson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

When you click the "Submit Application" button above, this will send any information you add below to Wunderman Thompson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.