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Senior Data Analyst - Contract

Wunderman Thompson

Department: Data & Analytics

Expertise: Data

Location: England, United Kingdom

Who we are:

At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.

We are 20,000 strong in 90 markets around the world; our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities to drive growth for our clients. We offer deep expertise across the entire customer journey, including communications, commerce, consultancy, CRM, CX, data, production, and technology.

Who we're looking for:

This is an exciting opportunity working in the Wunderman Thompson Digital Analytics team, part of our wider Data department, this is a 6-12 month Fixed Term Contract role.  We are looking for a talented person who will want to partner with one of our major clients to shape how reporting and digital analytics can have a direct impact on understanding customer behaviour across the client organisation and developing the right marketing strategies.

The role will be hands on, working with stakeholders to understand their requirements, conducting digital analysis on multiple sources of data, developing analytics solutions to deliver value through understanding performance of each marketing programme, actioning this insight by building recommendations. 

The role sits within the Wunderman Thompson Digital Analytics team which is focused on providing digital analytical solutions for clients including Microsoft, Purina, Mercedes Benz and much more.

The team have previously won the Best Data and Analytics Team at the Data IQ awards for their client work.

What you'll be doing:

  • Seen as the digital analytics expert by both the client and the WT team through whom all digital analytics requirements and strategies will be routed
  • Manage and deliver client digital analytics projects in a hands-on fashion
  • Identify where existing digital tools can be better utilised to maximise value and make recommendations on what other tools/approaches could support them
  • Be the client’s trusted advisor on all things digital analytics by making it easy for them to make business decisions by putting the customer at the centre of everything they do
  • Working day in, day out with stakeholders across the organisation to understanding their needs, objectives and pain points, fully understanding their business and the role of digital analytics within that
  • Proactively identifying and delivering reporting and insights that address those stakeholder requirements
  • Presenting frequently to clients, tailoring delivery for a mx of technical and non-technical audiences
  • Working with wider Wunderman Thompson team to ensure smooth delivery of analytical tasks

What you'll need:

Experience in a data and digital analytics function

  • Excellent knowledge of Google Analytics
  • Strong understanding of digital marketing
  • Excellent data visualisations skills and knowledge of data vis tools (Google Data Studio, PowerBI, Tableau).
  • Excellent communication and presentation skills; making the complex simple for internal and external stakeholders.
  • Excellent storytelling via PPT Data, and Insights building.
  • Good knowledge of Data Layer tagging requirements and debugging (GTM)
  • Familiarity with UX best practises and tools for analysing user behaviour (some knowledge or willingness to learn SessionCam, Contentsquare, User Testing, Usabilla, SimilarWeb)
  • A/B testing experience of tools and best practises (Adobe Target, Optimisely, VWO)
  • Good to have - some knowledge of SEO and associated tools (Screaming Frog, SemRush)

At Wunderman Thompson, we are committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard, and is treated with dignity and respect.  As leaders and creative partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset; our people. We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.

Wunderman Thompson is a WPP agency.  For more information, please visit our website and follow Wunderman Thompson on our social channels via Twitter, Facebook, LinkedIn, and Instagram.  

Note: We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment.

When you click the "Submit Application" button below, this will send any information you add below to Wunderman Thompson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

When you click the "Submit Application" button above, this will send any information you add below to Wunderman Thompson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.