Community Manager / Copywriter
Community Manager / Copywriter
Wunderman Thompson
Department: Creative
Location: San José, Costa Rica
Last Updated: ${ new Date('2023-09-15T12:43:11-04:00').toLocaleDateString() }
Who we are:
At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.
We are 20,000 strong in 90 markets around the world; our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities to drive growth for our clients. We offer deep expertise across the entire customer journey, including communications, commerce, consultancy, CRM, CX, data, production, and technology.
Who we are looking for:
Wunderman Thompson is seeking a Community/ Content Manager in charge of uploading content, monitoring, moderating social networks and addressing queries from the audience. It feeds the team if opportunity a specific subject within social platforms.
What you'll do:
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Copywriting and creation:
• Produce a variety of written content for copy out and copy in for different social media platforms.
• Act as a copy editor for fellow Community Managers by verifying adherence to guidelines, correct spelling, proper grammar and correct addressability to the audiences.
• Recommend art optimizations and collaborate with liquid designers to generate assets to be posted.
• Generate monthly post grids for planned publications.
Community Engagement:
• Encourage the community with imaginative and passionate ideas.
• Monitor page performance across all platforms.
• Manage the content library, specify the publishing schedule, select the next videos to be posted, and delegate tasks to the appropriate personnel.
• Coordinate with editors to ensure the relevancy and regularity of video content.
• Develop engagement, reach, and views strategies to drive growth.
• Be proactive and quick to take initiative, identifying trends and quickly assessing whether the brand should participate.
• Provide follow-up and attention to the user to increase and strengthen the interaction and loyalty with the brand.
Post Creation:
• Proactively search and refresh content for social media.
• Track and analyze the performance of successful posts, aiming to become an expert in choosing and experimenting with the most effective content for the topic. • Responsible for quality control checks before posting any content.
Data Analysis:
• Optimize creator performance over a long-term period.
• Ensure that your pages perform effectively across multiple social media platforms such as Facebook, Instagram, Snapchat, TikTok, YouTube).
• Utilize the data accumulated from your analyses to define and refine your content strategies.
• Review along with media agency the media plan and paid media implementation plan to build communication grids and recommend optimizations and opportunities. • Work along with social media strategists and data analysts to obtain reports and information for optimization.
Requirements:
- 2+ years of experience working at a digital agency (must)
- 1-3 years in social media managing of clients in the food insdustry (must)
- Proven Creative experience in print, digital and TV.
- Write and edit copy with attention to readability, usability, and conformance to brand styles
- Proven experience of developing relationships and interacting with clients
- Proven experience of developing relationships and interacting with clients
- Proactive in driving self-learning and skills improvement through training and keeping abreast of industry changes
- Experience using social media management tools such as Sprout Social, Sprinklr, Hootsuite
Skills:
- Confident in formation and delivery of presentations to Clients
- Strong organizational skills and attention to detail
- Ability to work in a fast paced, professional and team environment
- Excellent verbal and written communication skills
- Possesses strong interpersonal skills
- Desirable experience within food advertising and communication
- Passionate for technology and innovation
At Wunderman Thompson, we are committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard, and is treated with dignity and respect. As leaders and creative partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset; our people. We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.
Wunderman Thompson is a WPP agency. For more information, please visit our website and follow Wunderman Thompson on our social channels via Twitter, Facebook, LinkedIn, and Instagram.
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