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Strategic Planning Manager

Wunderman Thompson

Department: Strategy

Location: Riyadh, Saudi Arabia

Who we are:

At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.

We are 20,000 strong in 90 markets around the world; our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities to drive growth for our clients. We offer deep expertise across the entire customer journey, including communications, commerce, consultancy, CRM, CX, data, production, and technology.

Overview:

Acquire in-depth understanding of a client’s business environment, including general business processes, target audiences/customer attributes, marketing strategy, marketing communications and organizational readiness for implementing multi-channel communication programs, CRM programs, integrated communication plans and/or performance measurement systems.

 

Key Tasks and Responsibilities:

  • Monitor and analyze industry trends and market changes
  • Understand and shape client’s strategy and mission
  • Develop plans to materialize strategy and analyze business proposals
  • Research competition to identify threats and opportunities
  • Assess the offices' operational and strategic performance
  • Researching and gathering data to develop well-informed strategic plans for clients
  • Examining clients’ businesses to get to know their brands and understand their objectives
  • Producing cohesive and intelligent plans to bring success to campaigns
  • Understanding the client’s business needs, and how our strategies will deliver on their objectives and KPIs
  • Uncovering and interpreting relevant cultural and social trends
  • Assessing competitive strategies & uncovering white space opportunities
  • Developing and delivering the brand strategy, from vision and essence to positioning and messaging architecture
  • Partnering with Account Management and Creative teams to ensure that creative transports the strategic objective
  • Evaluating and contributing to channel and tactical plans to ensure that the strategic intent of the positioning is achieved
  • Working closely with analytics to develop relevant KPI

 

Qualifications:

  • BS/BA in Business Administration, Marketing..or a related field
  • 4+ years planning experience at an advertising agency
  • Understanding of market research and data analysis
  • Knowledge of business operations and procedures
  • Demonstrable strategic thinking abilities
  • Analytical mind with problem-solving aptitude
  • Organizational and leadership skills
  • Excellent communication skills
  • The flexibility to work over a number of projects and balance your workload

At Wunderman Thompson, we are committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard, and is treated with dignity and respect.  As leaders and creative partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset; our people. We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.

Wunderman Thompson is a WPP agency.  For more information, please visit our website and follow Wunderman Thompson on our social channels via Twitter, Facebook, LinkedIn, and Instagram.  

Note: We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment.

When you click the "Submit Application" button below, this will send any information you add below to Wunderman Thompson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

When you click the "Submit Application" button above, this will send any information you add below to Wunderman Thompson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.