We believe that the greatest barrier to brand growth is Health Inertia - a phenomena which exists when people lack the motivation to make positive change.

We break Health Inertia with inspiration - connecting with people more meaningfully through creativity, data, science, and technology. Inspiration unlocks growth by changing behavior and ultimately improving health outcomes.

Healthcare 2022: Trends, Predictions, Challenges and Opportunities

A collection of curated factoids to help health brands not only contend with market realities but anticipate change.

Download the complete infographic here

As a full-service specialist group within Wunderman Thompson, we work with companies across the entire healthcare spectrum

WTH Pharma Icon
WTH Consumer Health Icon
WTH Animal Health Icon
WTH Hospitals Icon
WTH Wellness Icon
WTH Nutraceuticals Icon
WTH Biotech Icon
WTH Health Tech Icon

Please provide your contact information to continue. Detailed information on the processing of your personal data can be found in our Privacy Policy. (in particular the "How Do We Use It?" Section).

Health Řešení

We are in the inspiration business. This impacts everything we do—from how we look at a creative challenge to how we find ways to connect people to brands. Our focus is on growth that creates value—and doing it in a way that’s closely connected to a deeper purpose and meaning. We know that purpose-driven brands earn trust and outperform their competitors; we have a proven track-record of creating market-leading brands across the entire health landscape.

We know how to put people—consumers, members, patients, or HCPs—at the center of everything we do. We are relentless about understanding their needs, wants, and motivational triggers to deliver content and messaging that is more personal and relevant.

Generational insights can provide a powerful backdrop and source of creative inspiration. Our work with aging patient populations and Millennials, for example, has been a powerful enabler of growth for several different brands.

The healthcare ecosystem is complex and changing rapidly. People expect more from their interactions with brands and seek meaningful experiences at every touchpoint. Delivering on this can be a challenge.

We know how to create and deploy omnichannel marketing programs that are personal and drive action. We bring a wealth of expertise in applying data, uncovering insights, and employing marketing technology to enable modern marketing.

And we know how to create connected ideas across a broad range of technologies and media platforms—from anthemic TV commercials to designed experiences that build more intimate bonds between people and brands.

The Wunderman Thompson Health Equity Practice was created to battle forms of health inequity rooted in cultural bias​ and mistrust.

We believe health inequity is a systemic disease, that requires holistic treatment. ​

Using a proprietary 4-step process, we diagnose and combat all forms of health inertia that perpetuate health inequity and allow it to spread.​​

Our two medical education businesses, IMsci and Phase V, bring together a blend of scientific, marketing and creative experts. These groups turn complex scientific data into simple, relevant content—enabling clients to educate HCPs around science and clinical outcomes in a digestible way.

Health Naše práce

Medidata

Solve the Impossible

Showing customers how Medidata helps to make the impossible, possible
Přečíst Case Study
Medidata Case Hero Image
GSK
Has ocenění

Theraflu Tracker

The best way to avoid the flu is by predicting it.
Přečíst Case Study
Wunderman Thompson WORK Theraflu Tracker Cover
Operation Smile Colombia

The Palate Care Dispenser

The first food and medicine dispenser for children with a cleft palate
Přečíst Case Study
Palate care
The Washington Lottery

Shot of a Lifetime

Some people hate the shot. A shot at a million dollars though? Not so much.
Přečíst Case Study
Shot of Lifetime Hero
Newell Brands

The Safety Squad

Turning a product innovation into an advertising innovation to protect babies
Přečíst Case Study
4 Sweetheart

Health Insighty

1695483 Health Inertia2021 Marketing Assets WT com hero image 1920 x 1440
Insight

2021 Health Inertia Report

From Inertia to Action: New Avenues for Personal Connection
Přečíst článek
2 HERO 220704 Selfridges 7 DSF3565
Insight

Wellness retail

Luxury retail departments are evolving into wellbeing destinations.
Přečíst článek
Porch Couple92
Insight

20 Years, 28 Million Strong

What’s Next for Medicare Advantage
Přečíst článek

Health Novinky

Campaign US Campaign Chemistry podcast Bas Dania003820x547
V médiích

Campaign Chemistry

Our Global CCO Bas Korsten and Wunderman Thompson Health Chief Medical Officer, Dania Alarcon, explore the intersection of creativity, technology and health
Číst více
Getty Images 603710495 860x567
V médiích

Smallpox Simulator

Wunderman Thompson Health's ‘Smallpox Simulator’ maps how potential outbreaks might occur throughout the world
Číst více
Microsoft Teams image 18
V médiích

We Love You To Health

The newest component of Wunderman Thompson Health’s Health4Equity initiative focuses on reducing the high rate of mortality among Black mothers
Číst více
WT HEALTH EQUITY
V médiích

Agency 100 2022: Wunderman Thompson Health

Medical Marketing + Media reports on Wunderman Thompson Health's continued ascent in their annual Agency 100
Číst více

Naše vedení