As time goes on, our knowledge of the past fades from memory. Throughout our history, we’ve asked soldiers to bravely fight wars abroad, but they’re losing the fight for relevance at home. Today, a quarter of Canadians under 45 don’t see the importance of Remembrance Week.
As we’ve lost soldiers to age, service and suicide, their acts of bravery are being lost along with them. We needed to help keep their memories alive and find a new way to make their acts of service and sacrifice relevant to a new generation of Canadians.