Our best-in-class B2B offering brings together the unparalleled depth and breadth of Wunderman Thompson capabilities spanning creative, business transformation, content, experience, loyalty, personalization and commerce.
We help brands around the world build emotional connections at every stage of the customer journey, delivering truly relevant and insightful communications that enable business acceleration.
Wunderman Thompson's Inspired B2B Assessment Score helps brands identify the impact of their B2B strategy and operations across every part of their business and understand where to prioritize efforts to better drive growth.
Loom B2B is a data-driven intelligence solution powered by AI using natural language processing and text, created to allow brands to develop their content strategy with confidence and clear direction. Built around the LinkedIn Audience Engagement API – the richest source of B2B audience behavior insights globally – Loom B2B delivers engagement insights for business leaders and marketing professionals at scale.
Wunderman Thompson is a global authority on B2B marketing. In 2022, we were awarded the inaugural Creative B2B Grand Prix at Cannes Lions for ‘Speaking in Color’ – a voice-activated AI color system that produces hues based on human inspiration that enables architects to speak color into existence for the first time ever.
Wunderman Thompson’s Global Inspire Study reveals how inspiring brands outperform peers, enabling them to grow market share faster and charge at higher price points – findings with a significant impact for B2B buyers and brands.
Read more below for how Wunderman Thompson can help you ditch the rulebook in B2B and use emotion to inspire growth.