Succeeding on Amazon, fast

We recognise that for eCommerce channels, every product is a business, and, simply put, no brand can afford to ignore Amazon. Even if your brand doesn't directly interact with Amazon, your customers do.

Yet, to figure out the entire Amazon platform on your own is highly complex and daunting. For instance, for every product you list on Amazon, there are more than 700 data fields to optimise. That's why branded manufacturers and retailers work with us to dominate the digital aisles and shelves at scale

Helping brands win on Amazon

We operate one of the world's largest consultancies, helping brands increase results on marketplaces - over 435 brands, 3 million SKUs, $2bn in sales, and counting. We leverage their product data and our channel expertise to optimise performance on marketplace channels with a full suite of Amazon services to support operations, including:

Smart Content Management incl. Creation and Optimisation (with multi-lingual catalogue management) • SEO and SEM on Amazon (AMS/Sponsored Products)

Sales Promotion (unique know-how of promotional tools to generate clicks and conversions)

Monitoring incl. Intelligent Data Analytics • Digital Shelf Monitoring and Management • Campaign Reporting Analytics and Management

Plus: New Product and Brand Launch Services • Alexa Skills Development • Promotional Program Planning • Customer Feedback Utilisation • Organisational Analysis and Planning • Channel Launch Management

With 9 in 10 shoppers visiting Amazon to research products, the rewards for getting it right on this platform are significant. Through a combination of unparalleled experience, deep learning through artificial intelligence and automated processes, and proven client success, we keep our clients evolving, adapting and winning.

Raghbir Rana

Senior Marketplace Consultant, Wunderman Thompson Commerce

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