Introducing Satalia

For more than 12 years, Wunderman Thompson AI specialists “Satalia” have been building enterprise AI technologies for some of the world's best known organisations, including Tesco and Techdata. They are one of a select few companies combining machine learning with optimisation to build decision making systems that radically improve operational efficiency. Satalia is also one of the few companies globally with the expertise to engineer adaptive (AI) systems that combine finding patterns with decision making, driving enormous value for the clients we work with.

Headed by Daniel Hulme (PhD), the founder-CEO of Satalia and Chief AI Officer at WPP, across the board, Satalia is a team of ~100 employees with deep expertise in AI, a pedigree in optimisation and years of experience at top-tier technology firms and leading academic institutions. In this video, Daniel explains how AI can improve your retail operations.

WTC Satalia AI and Retail FINAL

Satalia's services include

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AI Strategy

Developing AI strategies that align with objectives, and advising on the talent, technologies and partners you’ll need to execute.

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Custom Development

Your extended AI team. We scope, prototype and productionise bespoke AI solutions that learn, adapt and improve over time.

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Optimising key operational functions across logistics and supply chain. Saving money, reducing environmental impact and improving customer choice. ​

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Future of Work

Optimising decision-making to inform a human-centric future of work. Increasing efficiency, maximising effectiveness and reducing bias to improve the employee experience.

In this video, Daniel Hulme explains how AI can be applied to help create a sustainable and efficient supply chain supporting intelligent business decisions through digital twins.

WTC Satalia AI and Digital Twins FINAL

Any questions? We’re here to help.

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Daniel Hulme

CEO, Satalia and Chief AI Officer, WPP

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Rachel Cara Bell

Head of Commercial Strategy and Operations

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