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Outdoors elevated

A sustained interest in the great outdoors is driving investment and brand attention to elevating outdoor experiences.
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Scientific stays

The concierge will take you to your room now—or the sea, or the moon.
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Greening the city

Cities are being redesigned around nature.
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Health-luxe travel

Private flying soars thanks to a new class of health-luxe travelers.
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Cinematic escapes

Hollywood wants to be your travel agent.
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Distributed travel

A value shift in the tourism industry is giving rise to a new travel format.
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Meaningful travel

Tourism is undergoing a fundamental shift as travelers rethink where they want to go and why.
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Incentivized travel initiatives

The travel industry is betting big on insurance as the primary assurance needed to win back the confidence of tourists.
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Outdoor redesign

Businesses and organizations are redesigning their services to prioritize outdoor space.
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Experience enablers

Luxury services are offering private format leisure activities.
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Extended stays

Vacation season is upon us—but so is a global pandemic. The tourism industry's solution? Long-term quarantine retreats.
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Travel futures

Architects and designers are reimagining travel for pandemic-proof tourism.
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Travel bubbles

Would-be travelers are staying closer to home, driving a local revival.
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Sanitary cities

Designers and urban planners are rethinking city living.
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The drive-in experience

Live experiences are returning—along with audiences who can spectate from the safety and comfort of their cars.
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Virtual venues

From local bars to music festivals, cultural locales are being recreated in the virtual world for next-level digital socializing.
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Digital lives

Lifestyle, tourism and wellbeing offerings set up shop in the digital realm.
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Second cities

Tourism is breathing new life into second cities, helping to preserve and celebrate unique cultures.
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Carless cities

Plagued by congestion and pollution, urban hubs are banning cars to make the city of the future more livable and human-centric.
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Slow travel

Trains offer travelers an eco-conscious alternative to flying – and an opportunity to savor the moment.
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Conscious tourism

Moving in the right direction, the travel industry takes action to curb its negative impact on the environment.
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Ride-hailing goes global

Global contenders in the ride-hailing space take on Silicon Valley.
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Transportational interiors

When grabbing a coffee takes patrons to another planet.
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High-art airports

Is the future of luxury travel in the journey, not the destination?
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Third spaces

A new breed of hybrid spaces is reimagining city life for modern urbanites.
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The new commute

Peak Uber has arrived.
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Home futures

Ikea is predicting the future of homes with their newest ventures.
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Destination X

Far-flung cabins and mountain-top lodges offer adventurous travelers a closer connection to nature and a true feeling of escapism.
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Guardrail tourism

As global tourism rates surge, travel hotspots are curbing crowds in a bid to preserve their grounds and retain their identities.
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Social hotels

Hotels are moving beyond their transient roots in an effort to create meaningful, lasting impact.
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Heritage hospitality

Asia's bling era is giving way to a new wave of luxury hotels embracing historic architecture and local heritage.
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Transportality

The future of travel is being reimagined, merging transportation with hospitality for a seamless experience.
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Traveling on a high

New cannabis-themed tours and services are lighting up the travel industry.
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Branded hospitality tours

Branded experiences are no longer confined to brick-and-mortar spaces—they're taking to the streets.
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Supersonic flight

Chinese travel services leader Ctrip is among the latest to back the return of ultra-fast aircraft with some serious money.
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Japan's robot hotels

With tourist numbers surging and labor in short supply, a new hotel chain is making its mark with a staff of robots.
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Redefining air travel

Google Flights is using big data and machine learning to improve the travel experience.
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Transit innovation

Public transport made cool with high-tech sneakers.
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Budget wanderlust

New wallet-friendly flights cater to millennial's travel appetites, as well as their wallets.
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29Rooms

With brand museums on the rise, 29Rooms is the latest pop-up for the Instagram generation.
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Niche travel platforms

A global rise in experience culture has fueled a new wave of unique, Airbnb-style offerings.
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Destination activations

Heineken is the latest brand to create a personalized experience that targets travelers by destination.
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Festivals of sport

A host of events are emerging that combine a group experience with a drive toward health and wellbeing.
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Year of the train

In many parts of the world, train travel appears poised for an upgrade in 2017 and beyond.
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Sportspitality

From experiences to interiors, high-end hotels are infusing hospitality with wellness in an effort to stand out.
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Mobile eSports

The field of competitive video gaming is turning toward mobile as its platform of choice.
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CES 2017: Customized cruises

Carnival has announced a wearable device to enhance the customer experience on its cruise ships.
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Trend Tracker: 2016 in culture, travel

A look back at our top culture and travel predictions for 2016.
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Airbnb and experience culture

Airbnb goes beyond lodging to position itself as a 360-degree experience brand.
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Chatbot tourism

Chatbots are revolutionizing the travel industry and simplifying life for travelers.
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Cuba: The next tourism magnet for millennials

While current US tourists to Cuba are older and wealthy, signs point to a millennial tourism boom.
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Apps rethink air travel

Finally, startups are giving the commercial airline industry a run for its money.
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Regeneration Rising

Emerging Trends Unlock Opportunities for a Sustainable Future
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The Future 100: 2021

Trends Shaping Culture and Economies
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Generation Z

Building a Better Normal
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Back in the Game

Post-Pandemic Trends & Futures
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