Nous concevons des applications de haut niveau, incontournables, pour une grande variété de marques et de secteurs. Spécialisés sur les applications mobiles pour les smartphones et tablettes, le développement natif est notre spécialité, tandis que nous avons également une expérience approfondie des technologies plus récentes et multiplateformes telles que React Native et Flutter. Nous aidons nos clients à s'engager auprès de leurs consommateurs non seulement sur le mobile mais aussi par le biais d'appareils connectés, notamment Apple TV, Fire/Android TV, Roku, Xbox, LG, Samsung TVs ainsi que des assistants vocaux (Alexa et Google Home) et des objets connectés. Grâce à notre lab interne, nous développons également des produits et des prototypes pour toutes les autres technologies émergentes et innovantes. Depuis 2008, nous restons à l'avant-garde de l'industrie technologique pour aider les marques à offrir des expériences innovantes à leurs clients.

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Apps Solutions

We begin working with you to identify which objectives are vital to your brand’s success - whether that’s increasing penetration, driving customer engagement, building loyalty, or boosting sales. We dive into your business, market challenges, trends, best practices, and the competition to arrive at a strategic recommendation for your business needs. We then work with our design and engineering teams to ensure we deliver what we recommend, on-time and on-budget.

  • Business analysis
  • Brand strategy
  • Customer insight
  • Product Definition
  • Industry Research
  • Concept Validation
  • Content Strategy
  • Technology Strategy

Through our experience design practice, we help brands connect with their audience on a deeper level across a wide range of platforms. We will work with your team to research all aspects of your market, your product goals, and your user groups to uncover a balanced and brand cohesive experience. Our skilled designers are platform experts with a deep understanding of best practices and technical workflow. They deliver designs that translate smoothly into moving, functional, and technically sound products that are high performing and deliver a best-in-class user experience.

  • Discovery
  • Wireframing
  • Prototyping
  • User Testing
  • High-Fidelity Design
  • Design Systems
  • Development Support

We develop custom solutions for our clients. Results are on time, on budget, and worthy of the #1 spots in the app stores. Our team of experts can develop across a multitude of platforms including iOS, Android, Windows, Roku, connected devices like Android TV, Kindle Fire, and Chromecast, voice and home technologies, wearables, and car integration software. Our team of developers are a mix of Apple veterans, conference speakers, and award-winning published authors, well known for their attention to detail, elegant solutions to complex problems, and their strong understanding of technical platforms. Our team has a proven track record of bridging the software and hardware divide with precision - from custom Android control systems to health and fitness accessories, hardware integration is nothing new for us.

  • Product Engineering (mobile, connected, IoT, voice, AR)
  • Peer Review
  • Quality Assurance
  • Product Support & Maintenance

Our team of quality assurance engineers create and execute test plans for all our products. They are active participants throughout the entire development cycle in order to test as we go and uncover bugs along the way. Industry standard tools like Charles proxy and other automated test tools will be applied to projects in order to test specific data scenarios and discover the harder to find bugs that may exist. We also have a wide variety of iOS and Android devices in our offices to guarantee adequate coverage. Lastly, all projects go through a comprehensive shipping checklist to verify sign off from various team members - increasing our quality right to the very end.

Our Marketing Sciences team combines data integration, research, behavior analytics, and testing in order to optimize our products. Our team has decades of experience in all of them, however; our ability to synthesize and activate cross-platform data from a wide variety of sources is what differentiates our practice. We leverage several best-in-class research tools to provide competitive and market intelligence to help inform product strategy. And finally, we can deploy A/B/n and multivariate testing to optimize the digital experience. Our services include:

  • Competitive Benchmarking
  • Data Integration & Tagging
  • Data Strategy & Management
  • Attribution
  • Actionable Reporting
  • A/B/n and Multivariate Testing/Targeting
  • Customer Segmentation

Our app growth practice aims to maximize the value of your native applications from customer acquisition to long-term retention. Using the latest platform technology advancements along with our best-in-class roster of vendor partnerships, our team can help build, deploy, and manage your marketing technology stack. We work across disciplines to foster growth throughout your product lifecycle with deliverables that include:

  • App Store Listing Creative and Optimization
  • App Clip/Instant App Development
  • Ratings Prompt Strategy and Integration
  • Feedback Management & Moderation
  • Data & Vendor Integrations
  • Onboarding Content Creation
  • Content Personalization
  • Campaign Management

We love experimenting with new technologies, whether that’s a new cross-platform technology or the latest AR framework. We can deploy a small team to help our clients explore the latest technology through proof sprints or building a proof of concept.

  • POCs
  • Proof Sprints
  • New Technologies

Apps Work

PGA TOUR
Ont été récompensés

PGA TOUR

Golf through a new lens with PGA TOUR digital products.
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Apps WORK HERO Tour2
JetBlue Airways
Ont été récompensés

Easing Travel Stress with JetBlue

The JetBlue app brings users convenient, mobile travel every step of the way.
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Apps WORK HERO Jet Blue
NBA

NBA Fan Engagement During COVID-19

Creating interactive ways for fans to be a part of the game
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Apps WORK NBA Hero
Penguin Random House

In My Own Voice

AI helps bring history's greatest authors to life
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Banner
Johnson & Johnson

Listerine vs The Breathcalypse

Listerine comes to the rescue to defeat bad breath
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PR stills 04 PT

Apps Études

Apple Event Sept 7 2022
Étude

Apple's September 2022 Special Event

What to know about Apple's latest devices
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WT Apps Apple WWDC 20220606 1
Étude

WWDC 2022

New Features to Enrich App Experiences
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APPS Insight Google IO 2022 HERO
Étude

Google I/O 2022: Better Together

Large-screen Support and Connected Devices
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Apps Actualités

WTA News SNY Release
Dans la presse

SNY Unveils an All-New App

Featuring 24/7 livestream of network, including live Mets games
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Apple Sept2021 INSIGHT Apps
Dans la presse

Apple’s iOS 15

Chris Weathers from our Apps team shares his thoughts for marketers on this weeks' tech news.
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Apps NEWS AR HERO
Dans la presse

How do you solve a problem like..AR apathy?

Brad Gagne, VP of Device Analytics, shares his thoughts on whether QR code uptake might provide a breakthrough.
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Brand Growth Summit LI TW WEB
Dans la presse

2021 Brand Growth Summit

Wunderman Thompson Apps is a proud sponsor of this definitive global event for growth marketers and brands.
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Our Leadership