Wunderman Thompson Data applies expertise with the biggest technology platforms in the world to power personalized experiences between your brand and your customers. In fact, we make that happen over 350 million times every day.

We are over 1,000 data specialists strong, serving over 150 markets across the globe, serving our clients with integrity, respect for data privacy, and transparency.

We’re experts in marketing transformation, marketing science, and marketing automation and personalization, and we apply our collective strength with one aim: to help your brand grow.

We’re in it together and that means that we work closely with you as growth partners to help you achieve your goals. We listen because we value new ideas and diverse perspectives. We are committed to creative bravery, going above and beyond so that your brand becomes more personally inspiring to your customers. Because we love what we do, we exude positivity – and it shows in our work!

DATA SOLUTIONS

Service page hero Marketing Transformation 3840x2160px

Marketing Transformation

We enable our clients to deliver a modern marketing experience informed by well-organized data, activated through thoughtfully constructed technology, and delivered via customer-centric operating models.

Read More
Service page Hero Marketing Science

Marketing Science

We help our clients make better decisions and predictions with data. Our services include market & audience insight & segmentation; effectiveness planning, testing & measurement; and Analytics & AI for modelling, prediction, optimization and reporting.

Read More
Service page Hero Marketing Automation and Personalisation

Marketing Automation & Personalization

We ensure our clients can act on data to become ever more relevant and effective. We offer a wide range of services for communications, commerce, and customer engagement.

Read More

Veuillez fournir vos coordonnées pour continuer. Des informations détaillées sur le traitement de vos données personnelles sont disponibles dans notre Politique de confidentialité .

Data Work

Multinational Oil and Gas Company

A journey of digital transformation

Accelerating CRM and loyalty transformation from mass customised offers to personally relevant rewards
Lire le case study
Oil and gas case study hero image
Leading Cruise Line

Automation and Personalization at Scale

Delivering Global Personalization at Scale and Cutting through the 'clutter' during Black Friday for one of the largest Cruise Line operators in the world.
Lire le case study
Cruise line case study hero image
Leading Hospitality Client

Operationalizing people-based marketing at scale

Driving loyalty marketing towards a personalized approach by delivering a segmentation solution
Lire le case study
Travel 8
GSK
Ont été récompensés

Theraflu Tracker

The best way to avoid the flu is by predicting it.
Lire le case study
Wunderman Thompson WORK Theraflu Tracker Cover
Saudi Telecom Company

Meet Sarha – The World’s First Content-Creating Camel

Showcasing WT’s expertise in data, creativity and technology to demonstrate the power of Saudi Telecom wireless
Lire le case study
HERO1

Data Insights

Apple software update will change the marketing game David Butt Erica Clerf 2
Insight

Apple software update will change the marketing game

As Apple works at solidifying its privacy-first ethos, brands should be bracing themselves for a significant impact on their communication strategies.
Read Article
Bart larue j Md3 WS9 L Bcc unsplash
Insight

Data deprecation: what lies ahead for the CPG industry?

A future-focused solution to overcoming the demise of third-party cookie data
Read Article
Pexels andrea piacquadio 3762927
Insight

Empathising with the post-COVID consumer

How empathetic engagement will differentiate leading brands in a time of change and upheaval
Read Article
Illustration of futuristic abstract background BJNATP9 1
Insight

Marketing in a world without third party cookies blog

A look at the upcoming challenges of marketing in a world without third party cookies
Read Article

Data News

Hackathon 2021
News

I-COM Data Science vHackathon 2021 Victory!

Our Wunderman Thompson “Hack to the Future” team has been named 1 of 3 finalists!
Read Article
Brand Guardian
In The Press

Brand Guardian, AI inclusive representation

Ezinne Okoro, our global chief equity, inclusion and diversity officer, shares with The Drum how inclusivity is a key demand from clients.
Lire la suite
Data in advertising
In The Press

Data in advertising

Olivia Hawkins, Head of Business Consulting EMEA for Data, says data in advertising is effective and how to remain vigilant to protect consumer privacy.
Lire la suite
NF Ts 1800 X1200
In The Press

3 Reasons We Hate NFTs -- And Why Those Reasons Don't Matter

North America Chief Data Officer Jason Carmel shares all.
Lire la suite