Études

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The erstwhile ‘patient’ is now the consumer with easy access to information and the ability to make well-informed decisions

Joint CEO, group company, Mirum India, Sanjay Mehta shares that a strong and strategic approach to using digital marketing can transform healthcare brands

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Allow people to manage their time and responsibilities, and ‘trust’ them to deliver

Chairman and Group CEO, Tarun Rai, in his latest piece for Times of India, shares that increased trust at work is the pandemic’s silver lining

Self reward Shaziya Khan authored article

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Focus on the woman, focusing on herself

National Planning Director, Shaziya Khan, opines that for women consumers, 'self-reward' is fuelling purchase decisions

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Tote of personal finances - does it sit comfortably on a woman’s shoulders?

National Planning Director, Shaziya Khan, opines that brands have a real and relevant role to play in a woman's personal financial journey

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Why it's time we got back to office?

Chairman and Group CEO, Tarun Rai, believes to get to the hybrid 50/50 work solution, we have to start getting back to our offices!

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Our advice to clients is to aim for a V-shaped recovery

Chairman and Group CEO, Tarun Rai, talks to Medianews4u on how the agency has championed its way through the lockdown

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The pandemic is an accelerant, not a matchstick

Chairman and Group CEO, Tarun Rai tells Ad Forum that the need for an agency like ours has been made more acute since the pandemic

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The lockdown has made for more collaboration and creative output

Tarun Rai, speaks to Ad & Media Insider on his biggest learnings of the last 7 months and why he feels remote working should now be institutionalised

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Race To Ecommerce – Why Everyone Wants To Sell Online?

With the earlier apprehension around online shopping in India no longer existing, the Indian eCommerce market is undergoing a revolutionary change

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India is poised to become the biggest voice first internet market

Sanjay Mehta⁩, Joint CEO, Mirum India, part of Wunderman Thompson South Asia Group talks about the voice technology revolution in India

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Institutionalising the new normal

Chairman and Group CEO, Tarun Rai, suggests that companies can make WFH a more permanent solution

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Tote of beauty

National Planning Director, Shaziya Khan, reveals ladies are unapologetically prioritising looking good to feel good

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Culture Muscle Finance Study

Tracking consumer attitude and behaviour changes towards all matters of money

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The ‘Big Bang of Do’

A simple guide to reimagining businesses and brands in new times

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The new normal - 'WFH'

Tarun Rai, Chairman and Group CEO, Wunderman Thompson, South Asia, believes a 50:50 WFH solution will bode well for the organisation

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21 Times Health

An incisive look at the 21 ways in which consumers are relooking at health, pharma & wellness

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