Alex Steer
Dans la presse

Data And AI

Global Chief Data Officer, Alex Steer, shares how to decode the 'why' behind your customers' behaviours in his latest piece for MediaPost
Lire la suite
SM Data Storytelling Council Chapter 2
Dans la presse

Integrity in Data Storytelling

The latest I-COM Emerging Issues in Data Storytelling series chapter explores 'Integrity in Data Storytelling' with David Lloyd and Jared Rodecker.
Lire la suite
Alex Steer
Dans la presse

AI For Idiots

Global Chief Data Officer, Alex Steer, says if we asked more stupid questions, we might make fewer mistakes in this piece for Campaign US..
Lire la suite
VIRGINIA ALVAREZ CULTURAL EMPATHY INSPIRATION
Dans la presse

Cultural Empathy And Inspiration

Virginia Alvarez, head of cognitive intelligence for EMEA at Wunderman Thompson, looks at Emma Raducanu through a cultural lens and the impact on society.
Lire la suite
Entrust without copy
Dans la presse

The Data Ethics Conversation

Tom Corey, Vice President of Consulting Services North America at Wunderman Thompson Data discusses why data ethics should be on every brand’s agenda for 2022.
Lire la suite
Brand Guardian
Dans la presse

Brand Guardian, AI inclusive representation

Ezinne Okoro, our global chief equity, inclusion and diversity officer, shares with The Drum how inclusivity is a key demand from clients.
Lire la suite
Data in advertising
Dans la presse

Data in advertising

Olivia Hawkins, Head of Business Consulting EMEA for Data, says data in advertising is effective and how to remain vigilant to protect consumer privacy.
Lire la suite
NF Ts 1800 X1200
Dans la presse

3 Reasons We Hate NFTs -- And Why Those Reasons Don't Matter

North America Chief Data Officer Jason Carmel shares all.
Lire la suite
Image 1 e1621626412510
Dans la presse

Inside the Battle: Battle Tactics

The USMC looks to reach the gamer crowd through a new campaign our Atlanta team lead, a digital effort bridging the gap between Marines and youth gamers.
Lire la suite
Hackathon 2021
Actualités

I-COM Data Science vHackathon 2021 Victory!

Our Wunderman Thompson “Hack to the Future” team has been named 1 of 3 finalists!
Lire l'article
Marc olivier jodoin ei Mz Jl3xj4o unsplash 1
Dans la presse

Measuring Your Digital Impact

Filip von Reiche teams up with Gaetan Philippot from AB Tasty to discuss the roles all types of metrics play when measuring a brand’s digital impact.
Lire la suite
WT Generic Architectural 22
Actualités

Wunderman Thompson achieves Adobe Target Specialization

Automating testing at scale for improved customer experiences in real time
Lire l'article
Hola Grandvalira
Dans la presse

Wunderman Thompson y Grandvalira comienzan a trabajar juntos

La estación de esquí andorrana ha seleccionado a Wunderman Thompson como su partner estratégico
Lire la suite
Mediář článek
Dans la presse

Customers have changed. How should companies react?

Nowadays, we as customers are more demanding and have higher expectations. How should companies react in order to keep our attention?
Lire la suite
News FR emarketing Toyota CX map
Dans la presse

Toyota remet à plat son expérience client

Toyota a fait appel à Wunderman Thompson France pour réaliser une Customer Experience Map résumant de manière exhaustive le parcours de ses clients
Lire la suite
Bronislav Kvasnicka
Dans la presse

Accelerating digital transformation through technology

Not last year's events, but 5G networks, IoT, cyber security, or AI are the biggest drivers of innovation, says Bronislav Kvasnička, our CEO, in his interview
Lire la suite