Lorenzo's approach is to nurture inclusiveness and collaboration, creating teams that want to work together and promoting contamination and interaction between all areas and disciplines of the agency. The goal is to translate our clients' purpose into action, indeed, into beautiful actions.

Lorenzo joined Wunderman Thompson Italy in January 2020. 10 months later the agency was awarded “Agency of the year” at the Art Directors Club.
In his carreer he has won many national and international awards at Cannes Lions, One Show, Epica, Eurobest, Clio, New York Festival and Art Directors Club Italiano.

Prior to Wunderman Thompson, Lorenzo was Creative Director at Havas and Executive Creative Director at Leo Burnett.