Chief Creative Officer - Contract Advertising
Sagar Mahabaleshwarkar is a new age creative thinker who has the finest art and design sensibilities. He has worked on some of the biggest brands in the country across both traditional and new media platforms and excelled in every one of them. Contract manages some of the biggest brands and businesses in the country and we believe Sagar will be able to contribute and add value to every one of them. He is a game changer with a great track record for creating category breaking and award-winning ideas. He has a deep understanding of digital and technology with a strong belief that the future lies in the meeting of the two. He has built strong integrated teams in his earlier roles and we are confident that he will take the agency to the next level as an integrated agency of the future with big ambitions”.
With over 28 years of experience across leading advertising agencies in India and abroad, Sagar is a highly feted creative professional with multiple domestic and international awards under his belt. In addition, he has also been on the jury of several award festivals. In his long and successful career, he has left his mark on brands like Asian Paints, Bata, Wipro, LUX, Samsung, Adidas, Grants, Apollo Munich, Jet Airways, Tata Motors, Fiat, Colgate, Airtel, Virgin Mobile, Uninor, Close Up, Dell, Tata Sky, Taj Hotels, Unilever Teas, ITC Tobacco, Titan, Neo Sports, Star TV, MTV, Kingfisher, Himalayan water; to name a few.
Sagar is a seasoned professional who has displayed his prowess in the emerging new age media through several of his campaigns across multiple categories. In addition, he has also set up and nurtured the design function is some of the agencies. He brings extensive experience in creating high impact, 360-degree communication platforms and integrating them across traditional, digital, activation and retail functions. He has also demonstrated through his work his ability to lead and drive new age creative thinking in an integrated manner. Over the years, in addition to creating traditional solutions, his repertoire also encompasses innovative technology, CSR program implementation, SEO campaigns, retail design and experiential.
Sagar is also an inspirational creative leader who is acknowledged for his mentoring skills and who has the reputation of building impactful teams. He is an advocate of creativity being inspired by technology, leading to the creation of intellectual properties that brands can own.