Challenge

15% of the world's population has a disability, yet products and experiences are still not designed with this community in mind. Across the beauty and personal care industry, there is currently no deodorant product to use that’s suitable for people with upper extremity impairment or visual impairment.

Inspiration

Degree Deodorant – makers of the world’s #1 antiperspirant – are committed to inspiring confidence in everyone to be active and move more. Degree believes no one should be held back from breaking a sweat and enjoying the transformative benefits of movement.

Idea

Degree Inclusive is the world’s first inclusive deodorant built with people with visual impairment and upper extremity impairment, co-created by an inclusive team of design experts from Wunderman Thompson and SOUR, including occupational therapists, engineers, consultants, and people living with disabilities across the globe.

Growth

An innovative deodorant designed for the future, Degree Inclusive is inspiring change across the industry.

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Récompenses

2021 Cannes Lions

2021 Cannes Lions

Innovation - Product Innovation


Grand Prix

2021 Cannes Lions

2021 Cannes Lions

Health & Wellness, OTC Applications - Product Innovation


Silver Lion

2021 Cannes Lions

2021 Cannes Lions

PR, Corporate Purpose & Social Responsibility


Bronze Lion

2021 Fast Company Innovation by Design

2021 Fast Company Innovation by Design

Packaging


Winner

2022 Clio Awards

2022 Clio Awards

Public Relations


Silver

2022 Clio Awards

2022 Clio Awards

Public Relations


Silver

2022 Clio Awards

2022 Clio Awards

Innovation


Silver

2022 Clio Awards

2022 Clio Awards

Design


Silver

2022 Clio Awards

2022 Clio Awards

Design


Silver

2022 Clio Awards

2022 Clio Awards

Partnerships & Collaborations


Bronze

2022 Clio Awards

2022 Clio Awards

Public Relations


Bronze

2022 Clio Health

2022 Clio Health

Design


Gold

2022 Clio Health

2022 Clio Health

Design


Gold

2022 Clio Health

2022 Clio Health

Innovation


Gold

2022 Clio Health

2022 Clio Health

PR


Silver

2022 Clio Health

2022 Clio Health

PR


Silver

2022 Clio Health

2022 Clio Health

Partnerships & Collaborations


Shortlist

2022 ADC Awards

2022 ADC Awards

Best of Discipline in Product Design


Winner Best of Discipline

2022 ADC Awards

2022 ADC Awards

Package Design - Beauty/ Cosmetics / Personal Care


Gold

2022 ADC Awards

2022 ADC Awards

Package Design - Design for Good


Gold

2022 ADC Awards

2022 ADC Awards

Package Design - Innovation


Gold

2022 ADC Awards

2022 ADC Awards

Package Design - Pharma / Health / Wellness


Gold

2022 ADC Awards

2022 ADC Awards

Product Design - Beauty / Wellness / Personal Care


Gold

2022 ADC Awards

2022 ADC Awards

Product Design - Design for Good


Gold

2022 ADC Awards

2022 ADC Awards

Product Design - Innovation


Silver

2022 SXSW Innovation Awards

2022 SXSW Innovation Awards

Social & Cultural Impact


Winner

2022 One Show

2022 One Show

Health & Wellness: Design - Packaging


Gold

2022 One Show

2022 One Show

Experiential & Immersive: Physical Products


Gold

2022 One Show

2022 One Show

Design: Packaging - Specialty


Gold

2022 One Show

2022 One Show

Design: Innovation in Design


Silver

2022 One Show

2022 One Show

IP & Products: Physical Product - Promotional


Silver

2022 One Show

2022 One Show

Health & Wellness: Innovation in Health & Wellness


Silver

2022 One Show

2022 One Show

Health & Wellness: Public Relations


Merit

2022 One Show

2022 One Show

Cultural Driver


Merit

2022 D&AD

2022 D&AD

Direct - Health & Wellness


Graphite Pencil

2022 D&AD

2022 D&AD

Direct - Products & Services


Graphite Pencil

2022 D&AD

2022 D&AD

PR


Shortlist

2022 El Sol

2022 El Sol

Design


Grand Prix

2022 El Sol

2022 El Sol

Brand Activation and Experience - Social & Corporate Responsibility


Gold

2022 El Sol

2022 El Sol

Innovation


Gold

2022 El Sol

2022 El Sol

Design


Gold

2022 El Sol

2022 El Sol

International Idea


Gold

2022 New York Festival

2022 New York Festival

Design: Environment / Experiential Design


Grand Prix

2022 New York Festival

2022 New York Festival

Package & Products - Innovation


Gold

2022 New York Festival

2022 New York Festival

Direct: Best Use - Launch


Gold

2022 New York Festival

2022 New York Festival

Design: Environment / Experiential Design


Gold

2022 New York Festival

2022 New York Festival

Design: Products & Services - Packaging


Gold

2022 New York Festival

2022 New York Festival

Package & Product Design - Healthcare


Silver

2022 New York Festival

2022 New York Festival

Direct: Products & services - Healthcare


Silver

2022 New York Festival

2022 New York Festival

The Future Now: Best Use - Best Innovation


Bronze

2022 New York Festival

2022 New York Festival

Avant-Garde/Innovative - Product Innovation


Bronze

2022 New York Festival

2022 New York Festival

Avant-Garde/Innovative - Package Design


Bronze

2022 New York Festival

2022 New York Festival

Purpose: Public Service - Human Rights: Brand


Bronze