What is the latest luxury that consumers are shelling out for? Exclusive, privatized ‘experience enablers’ that connect consumers with the everyday activities they miss most.
Gymguyz, a Plainview, New York-based personal training company, offers distanced personal training sessions in homes and yards at a rate of $70 to $100 per session. The company’s mobile fitness concept brings state-of-the-art equipment and expert coaches to customers’ front doors. The service is clearly in high demand; the company signed 17 new franchise deals in six markets across the US in the first half of 2020.