Is gen Z suffering from a loneliness epidemic? Business Insider
reported a story exploring why gen Z is sometimes considered loneliest
generation, and Vice
unpacked what it termed a “loneliness epidemic” in young people.
And while they’re spending more time online—which many point to as a cause of loneliness—they’re using that time to cultivate self-expression and forge connections. Razorfish and Vice Media Group released a study in April that examined what impact the metaverse has on social interactions, user identities, and commerce. Findings from “The Metaverse: A View from the Inside” indicate that gen Z not only spends more time online than other generations, but that they also form more meaningful connections to their own online identities. 45% of those questioned for the study reported that their in-game identity is a truer expression of themselves than their physical, in-person identity, and 57% stated that they feel freer to express themselves online than they would in real life.
85% of gen Zers believe technology brings people together, and 70% say technology has deepened their relationships with friends and family, according to 2021 findings by Wunderman Thompson Data for Wunderman Thompson Intelligence.