London-based artisan oil brand By Evolve has launched Evolvia By Evolve, made using pure Portuguese olive oil, and presented in a slim and futuristic elixir-like cylinder made from laboratory glass that can be reused indefinitely. The lid, meanwhile, is made by British artisans. Olives are sourced in historic Portuguese vineyards, hand picked, and cold pressed, imbuing them with aromas of “florals, green apple, and wild herbs.”
Ila, a new boutique kitchen basics brand, has created a luxurious, hyper-minimal olive oil made in a century-old mill in Cordoba, Spain.
The New York International Olive Oil Competition this year introduced a food pairing app to identify the best match for culinary creations with award-winning oils.
The International Olive Council represents primarily Mediterranean producers of oil, which account for 98% of global output. But New World challengers are stepping up, launching a rival organization, the World Olive Oil Trade Group. “Members may include non-IOC countries as Australia, New Zealand, and the US,” said Bloomberg. It will also campaign for tougher quality controls on oil.