Generation Z
Building a Better Normal
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Wunderman Thompson cracks the code of inspiration
New global brand study proves strong correlation between inspiration and brand growth
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The Insider's Guide to eCommerce Platforms
Digital commerce projects: what you wish you knew before you started
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Knowing me, knowing you
Marketers are grappling with the challenges of making sense of their customer data.
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Experiences Customers Want
Over a fifth of UK consumers feel brands are failing to live up to online expectations.
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Wunderman Thompson Intelligence
The futures and trends intelligence unit inspiring growth through foresight.
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Building Brilliant Brands Needs an Inclusive Approach
Mel Edwards on the Untapped Opportunity for Big Business
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COVID, Commerce & Customer Experience
As COVID-19 took its grip and the world went into lockdown, people everywhere turned to online services to facilitate their every need.
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Translating Content Into Commerce
Cognifide and Commerce have launched a guide that presents the case for experience-driven commerce and how it eases attrition and boosts sales for brands.
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Research Reveals Inherent AI Gender Bias
Quantifying the accuracy of vision/facial recognition on identifying PPE masks
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Wunderman Thompson Partners with The 3% Movement
Continuing Our Commitment to Inclusion and Diversity
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The B2B Future Shopper Report
New research offers unique insight into B2B purchasing and the effect of COVID-19
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