Insights

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Generation Z

Building a Better Normal
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Online Marketplaces

How to get started and scale up fast
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Wunderman Thompson cracks the code of inspiration

New global brand study proves strong correlation between inspiration and brand growth
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The Insider's Guide to eCommerce Platforms

Digital commerce projects: what you wish you knew before you started
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Back in the Game

Post-Pandemic Trends & Futures
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Knowing me, knowing you

Marketers are grappling with the challenges of making sense of their customer data.
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Experiences Customers Want

Over a fifth of UK consumers feel brands are failing to live up to online expectations.
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Wunderman Thompson Intelligence

The futures and trends intelligence unit inspiring growth through foresight.
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Building Brilliant Brands Needs an Inclusive Approach

Mel Edwards on the Untapped Opportunity for Big Business
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COVID, Commerce & Customer Experience

As COVID-19 took its grip and the world went into lockdown, people everywhere turned to online services to facilitate their every need.
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The Data Privacy and Security Report

Customer Views and Brand Implications
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Translating Content Into Commerce

Cognifide and Commerce have launched a guide that presents the case for experience-driven commerce and how it eases attrition and boosts sales for brands.
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Research Reveals Inherent AI Gender Bias

Quantifying the accuracy of vision/facial recognition on identifying PPE masks
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Wunderman Thompson Partners with The 3% Movement

Continuing Our Commitment to Inclusion and Diversity
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Creative Bravery

How might a global pandemic reframe creativity
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The B2B Future Shopper Report

New research offers unique insight into B2B purchasing and the effect of COVID-19
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