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Insight

Gender Pay Gap Report

We pride ourselves on our diverse workforce, which we believe leads to a more rewarding and successful workplace
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SXSW 2024: Key Trends

At Austin's annual celebration of all things tech, culture and innovation, SXSW explored the ways AI and humanity will evolve together
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Mind The Gap

We're on a mission to drive inclusivity in commerce by helping retailers and brands create more relevant and valuable experiences for underserved communities
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Why great UX should surprise and delight

How to inject wonder and creativity into our apps - but still maintain a seamless experience
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Insight

Break it. Shake it. Make it.

Three steps to organisational redesign.
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Insight

Microsoft, Gaming, and Cultural Refinement

Good for brands, bad for gamers?
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4 ways brands can use AI to satisfy Gen Z’s media needs

Melissa Nuhich, Catalyst, speaks on how AI gives brands the chance to enhance their offerings and remain relevant
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A fashion disaster: how ASOS lost its throne to Shein (and Gen Z)

ASOS has failed to recreate its dominance of the 2010s and Shein has won favour among Gen Z
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Insight

Connected moments that matter to achieve growth

Shoppers are voting with their wallets, and buying from brands that demonstrate meaningful engagement across the entire customer journey
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Why a single customer view is central to subscription success

Streaming services are on a bumpy road as they navigate the cost-of-living crisis
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Navigating brands through a fractured media environment

Strategist, Feranmi Akintola, explores the enduring survival of Twitter under Elon Musk's ownership and its transformation into a platform for right-wing voices
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How to communicate in an age of polarisation

Bishan Morgan, Senior Strategist at VML on how brands can navigate a polarised world
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Gen Z communities—why marketers have to add value and not just show up

How brands can authentically participate in the sometimes-niche communities that Gen-Zers are incessantly creating
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The future of planning is being a master of change

From consumer behaviour to culture to media landscape - everything is changing. VML's head of planning is on a mission to grasp them all
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Insight

How EMEA’s most influential retail brands influence up for growth

Influencing people's behaviours is crucial and can drive growth for brands.
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