Wunderman Thompson CRM

By better understanding customers, we enable brands and businesses to inspire their customers along the individual journey.

CRM makes brands more valuable to customers and customers more valuable to brands.

We transform the experience through ​personalization and omnichannel orchestration​, powered by intelligent data sensory systems, ​activated through integrated technology platforms and ​delivered via customer-centric operating models. ​

We make the complex possible ​for ambitious brands.

CRM in practice

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Humanizing the relationship

As marketers, we often hear the term “personalization” used in connection with other buzzwords like omnichannel, one-to-one, hyper personalization, at scale and so on. But this phraseology rarely brings us closer to the true meaning of personalization.


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A holistic approach to CRM

You can have the most powerful creative assets in the world, but if you don’t know how to connect them to data, scale them with technology and engage with the right customers at the right time, you are going to fail.

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CRM Soluzioni

Accelerating growth through personalized customer journeys to increase engagement and loyalty and enhance customer lifetime value

Developing advanced marketing solutions to personalize the customer journey, obtain the right data for strategic decisions through a 360-degree customer view and increase marketing ROI.

Designing, executing, tracking and analyzing campaigns to further qualify future strategic decisions to attract more customers and achieve campaign goals.

Designing, building and implementing a Loyalty Program to increase customer lifetime value and improve sales success, create sustainable growth and increase profits.

Seamlessly connecting CRM & Paid media to create connected customer experiences while optimizing media spend.

CRM Lavori

Kit Kat Canada

Kit Kat Pride

How we transformed an icon to support the LGBTQI2S community.
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HERO
Burger King
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Burjer Kinj

Burger King
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Burger King introduced a new letter to the alphabet and replaced their Arabic logo to solve a major linguistic challenge
JetBlue Airways
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Easing Travel Stress with JetBlue

The JetBlue app brings users convenient, mobile travel every step of the way.
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Apps WORK HERO Jet Blue
Dr.Max

Dr.Max SubClubs

Improving Dr.Max’s most successful loyalty program ever
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CL Dr Max Family 018

CRM Insight

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Insight

The Future 100: 2022

Il nostro rapporto annuale sulle 100 tendenze da tenere d'occhio per il prossimo anno.
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HERO D7 A1639 HR
Insight

New trend report: Into the Metaverse

Emerging consumer trends and brand opportunities in the metaverse
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The Future Shopper Report 2021
Insight

The Future Shopper Report 2021

The fifth edition of our report has just landed!
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In Focus KV Ice Cream
Insight

Inspire InFocus Global Report

Wunderman Thompson launches the world’s largest social study on inspiration
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CRM News

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British Heart Foundation Appoints Wunderman Thompson UK

The British Heart Foundation has appointed Wunderman Thompson UK to take over its below-the-line account as its CRM agency
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Samsung
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Samsung Retains Wunderman Thompson

Global tech giant Samsung has reappointed Wunderman Thompson UK to handle its pan-European CRM account following a competitive review
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Stampa

Greek Effies

The Silver Effie for the campaign designed for the total relaunch of Life juices, won DELTA and WUNDERMAN THOMPSON in a highly competitive award category.
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