The winners of the Effie LATAM awards have been announced and it’s great news for our teams in Latin America, as they took home 12 awards collectively! Wunderman Thompson agencies in Colombia, Argentina and Brazil won three Gold, three Silver and six Bronze for their work for Netflix, Avon, Pony Malta, Compañía Nacional de Chocolates, Tramontina, Movistar, E-Dina, ASDRA and Sempre Livre & Carefree.

The Effie Awards celebrate effectiveness in marketing, looking at all facets of a campaign from the objective to the execution right down to the impact.

Congratulations to the winning teams!

See the Winning Work

Person in black cap holding up big trophy with ribbons in it in front of large crowd

Taking home Gold in the Carpe Diem category, Silver in Branded Content and Bronze for the Launch of a New Product in Services or Food was Wunderman Thompson Brazil’s ‘The Trophy Grill’ campaign for Tramontina. This tongue-in-cheek trophy presentation to Atletico Mineiro sparked record engagement for the brand

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Girl with dark hair in a bun and long gold earrings smiling with her eyes closed as she eats a chocolate bar

Also winning one Gold, one Silver and one Bronze was Wunderman Thompson Colombia’s ‘Album Jet’ campaign for Compañía Nacional de Chocolates. The campaign, which launched Colombia’s most iconic album co-created by Centennials, won for Youth Marketing, Branded Content and Launch of New Products or Services, respectively

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Boy with Down Syndrome wearing grey T-Shirt overlayed with numbers

Wunderman Thompson Argentina’s ‘Numbers Syndrome’ for ASDRA won Gold for Positive Impact – Diversity & Inclusion and Bronze in the Positive Impact – Social Good – Non Profit Organization category. This impactful campaign was the first dynamic tool in the world that shows the number of people with Down syndrome, beginning a conversation that has led to real action

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Banner winning with class

Wunderman Thompson Colombia’s ‘Gana con Clase’ campaign for Pony Malta won Silver award in the Non-Alcoholic Beverages category

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Person wearing underwear with embroidered patter of female reproductive system

Wunderman Thompson Brazil won Silver in Positive Impact – Social Good – Brands for their ‘Let it Flow’ campaign for Sempre Livre & Carefree

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Netflix TV show with blue striped football jersey

Wunderman Thompson Brazil also picked up a Bronze for their work on the ‘Netflix’s Heart Beats Tuntum’ campaign for Netflix

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Person holding phone with 2GB on screen

Wunderman Thompson Argentina received Bronze for their ‘Path of the Gigabyte’ campaign for Movistar

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WaterLight at night

Wunderman Thompson Colombia took home another Bronze award for Positive Impact – Environment for their ‘WaterLight’ campaign for E-Dina

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Person smiling with purple lipstick

And finally, Wunderman Thompson Brazil received Bronze in Positive Impact – Diversity & Inclusion for ‘Violet Month’ with Avon

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