For the first time in three years, the creative community reunites in person to focus on the future as Cannes Lions International Festival of Creativity returns to Cannes, France, from 20 to 24 June 2022.
An annual forum for the global industry to address the most pressing issues the industry - and the world - are facing today, the Festival content programme delves into six priority areas: Sustainability; Diversity, Equity and Inclusion; Data and Technology; Brand Creativity and Effectiveness; Talent; and Business Transformation.
From the metaverse and AI to green advertising and partnering with Gen Z, there's a myriad of content that sweeps the Croisette. We've put together our guide to the Top 10 sessions not to be missed throughout the week to help attendees make the most of the Festival week.