We’re delighted to share that our ‘Coca-Cola Alphabet’ campaign for The Coca-Cola Company has been named a Global Grand Effie Contender in the 2022 Global Best of the Best Effie Awards! The work, from Wunderman Thompson Brazil, has been named one of 60 Global Grand Effie Contenders to move on to the next round of judging at the 2022 awards which recognise the world’s most effective marketing efforts.

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The 2022 competition was open to 2021 Gold and Grand Effie winners from all regional and national Effie Awards programs around the world. The Contenders were determined following a rigorous round of review by the Global Best of the Best Jury and will move on to compete for the Global Grand Effie across 26 categories. The winners will be announced and celebrated at the virtual Global Effie Celebration on December 6, 2022.

Effie Brazil Winners

We're also pleased to share Wunderman Thompson Brazil received three awards at Effie Brazil, including one Gold, one Silver, and one Bronze for their work for AVON, Johnson & Johnson, and Tramontina.

Congratulations to all winning teams!

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Their 'Look Again' campaign for AVON received Gold in Personal Care, Beauty & Hygiene

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The 'Dignity to Flow' campaign for Johnson & Johnson received Silver in Social Welfare

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The Trophy Grill

Finally, the 'Trophy Grill' campaign for Tramontina received Bronze in Innovative Marketing Solutions

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