The winners of the 2022 Epica Awards have been announced and we’re delighted to share Wunderman Thompson agencies in Brazil, Peru, North America, France, Belgium, Colombia, and Japan picked up 15 awards collectively. Our teams received an incredible five Gold, three Silver, and six Bronze, as well as the Media Grand Prix for ‘The Pirate Match’ campaign for DIRECTV Go!

Now in its 35th year, Epica is the only creative prize awarded by journalists working for marketing and communications magazines around the world.

Congratulations to all teams!

See the Winning Work

Rolando Cristiano Ronaldo Gol

The big winner of the night was ‘The Pirate Match’ campaign by Mirum Brazil, a Wunderman Thompson company, for DIRECTV Go. The campaign saw the agency broadcast a live-streamed, entirely fake football match, in an effort to disrupt the prevalence of broadcast piracy in Brazil. Not only did this campaign pick up a top prize, the Media Grand Prix, it also won Gold in the Online and Mobile Services category and Silver in the Sports-related Advertising category.

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Pic 5

Wunderman Thompson Peru picked up two Gold for their ‘Friendly Break Up Collection’ campaign for FC Home & Deco, a Fontenla company. Winning in the Homes, Furnishings and Appliances and the Product Design categories, the campaign focuses on an innovative new furnishing line that ‘breaks up when you do’.

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SIC Pic 2

Wunderman Thompson NA won two awards for their ‘Speaking in Color’ campaign for Sherwin-Williams Coil Coating. Picking up Gold in Professional Products and Services and Silver in Creative Use of Data, the campaign speaks color into existence with its voice-activated AI system that produces hues based on human inspiration.

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4 Sweetheart

Wunderman Thompson France's ‘Safety Squad’ campaign for NUK also won Gold in the Direct Marketing category. The innovative project created a ‘temperature-controlled’ campaign for a temperature-controlled product, a baby bottle that warns parents when milk is too hot.

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Age Check hero

Wunderman Thompson Belgium’s ‘The XXXtra Age Check’ campaign for Child Focus, which undertakes the important work of combatting the exploitation of minors, won Silver in Online Ads and Bronze in Media Innovation – Traditional Media.

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Missing Stock hero

Wunderman Thompson Colombia picked up two Bronze in Creative Use of AI and Branded Content – Native Advertising for their ‘Missing Stock’ project for the International Foundation for Reunion.

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Palate care

Wunderman Thompson Colombia also took home Bronze in Product Design for ‘The Palate Care Dispenser’ campaign for Operation Smile Colombia.

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WT Tokyo Incense Tozan

Wunderman Thompson Japan for picked up Bronze in Direct Marketing for the ‘Incense of Memories’ campaign for Kameyama.

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Missing Class hero

Finally, ‘The Missing Class’ campaign by Wunderman Thompson Belgium for Child Focus won Bronze in Radio Advertising.

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