Wunderman Thompson Tokyo is pleased to announce the launch of the Japanese edition of “THE FUTURE 100: 2021” .

Thefuture100 2021

“THE FUTURE 100: 2021” is a report by Wunderman Thompson Intelligence that highlights 100 original trend forecasts, captures emerging consumer behavior and predicts future market trends.

The report is divided into 10 categories including Culture, Tech & Innovation, Beauty, and Health. In 2020, the COVID-19 pandemic greatly transformed our way of working, which is why this year’s report includes “Work” as a new category.

Today, it is imperative for brands to understand the most current consumer mindset and behaviors.

“THE FUTURE 100: 2021” provides an insightful and comprehensive summary of global trends that all brand managers and marketers should be keeping an eye out for.

E-commerce site of “The Future 100” Japanese edition

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