Our Commerce offering is a global eCommerce consultancy that brings strategic clarity, tech know-how and creative inspiration to help organizations deliver winning commerce capabilities across digital channels: Amazon and other marketplaces, online retail, D2C and social.

eRetail Services

eRetail @ Wunderman Thompson Commerce helps ambitious brands execute seamlessly and profitably across all digital channels. We do this through an integrated suite of services:

Channel Audit

Channel Audit

With multiple routes to market available, we audit, guide and execute your optimal channel strategy

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Channel Strategy Execution

Channel Strategy & Execution

Supporting brands with strategy and execution across all online channels

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Commerce Intelligence

Connected data, driving optimisation and insight. Powered by Wunderman Thompson Commerce

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Path to Purchase

A suite of best-in-class products to ensure your customers' path to purchase is fast and friction-free

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Commerce Solutions

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Digital Strategy

Strategising for growth, underpinned by proven services to support end-to-end commerce journeys

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Customer Experience

Creating inspirational multichannel journeys to drive engagement and transactions

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eCommerce Technology

Defining and deploying best-in-class technology to support eCommerce operations

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Commerce Operations

Running critical operations to sustain high performance in your eCommerce investment

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Amazon / Marketplace Services

Helping brands sell and scale globally on Amazon and other marketplaces

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Wunderman Thompson Commerce launches Sustainable Commerce Practice

Sustainable Commerce Practice

Providing opportunities for brands to deliver against their environmental commitments.

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WTC Solutions Data Services

Data Services

Going beyond hard data to drive customer insight and support smarter decisions

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Shopper Marketing

Creating seamless consumer experiences to drive commerce in physical or digital retail

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Social Commerce

Leveraging social media and influencer marketing to drive consumers to purchase

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Retail Media

Calibrating the capabilities, channel strategy, vision and organisational fit of your brands

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ShelfMaster

Helping brands win on the Digital Shelf
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Resolve

Our privacy-first personalisation technology that creates powerful customer experiences without third-party tracking
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Commerce Ons werk

Sainsbury's

Feeding the Nation with Sainsbury's

When panic set in, Wunderman Thompson Commerce helped Sainsbury’s feed the nation
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Sainsburys Feeding the Nation
Hotter

Kickstarting a new Ecommerce Platform during Lockdown

Taking Hotter's digital presence to the next level
Lees case study
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Ted Baker

Leading the next generation of global fashion retail

Supporting Ted Baker’s global vision
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Reynolds Consumer Products

Helping Reynolds win on Amazon

Capturing meteoric sales growth via advertising on Amazon.
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Specialized

Expanding D2C by leveraging local retailer partnerships

Building the Specialized CX globally
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Commerce Inzichten

Disruptive Technologies
Insight

Disruptive Technologies

A spotlight on 6 leading technologies that will shape our future
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Future shopper 2022 front cover
Insight

The Future Shopper Report 2022

Presenting an unparalleled view into the world of online commerce and consumer shopping behavior
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Social Commerce the online sales channel that trumps all others
Insight

Social Commerce: The online sales channel to trump all others?

A closer look at social commerce's mass market potential in a new, research-backed report
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Commerce Nieuws

Wunderman Thompson Acquires Leading AI focused Tech Company Satalia
Nieuws

Wunderman Thompson Acquires Leading AI-focused Tech Company Satalia

Acquisition will bolster Wunderman Thompson Commerce’s tech proposition through intelligent data-driven insights, decision-making and execution
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WTC acquires NN4 M
Nieuws

Wunderman Thompson Acquires NN4M, a Leading Mobile Commerce Provider

Acquisition to strengthen Wunderman Thompson’s commerce offering
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WTC and BAT
Nieuws

Wunderman Thompson Commerce and British American Tobacco recognised as the very best

The awards celebrate the very best in the eCommerce sector, and we are thrilled to have stood out as the leaders in this tough category
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Wunderman Thompson Commerce acquires Newcraft
Nieuws

Wunderman Thompson Adds European Commerce Consultancy to its Network

Newcraft further strengthens our global network with its proven expertise in data-led commerce consultancy
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Leadership Team