Wunderman Thompson is part creative agency, part marketing consultancy, and part technology company.

We’re experts in data consulting, marketing science, and data-driven personalization serving 150 markets globally.

What does this mean?

It means that our team of data experts helps brands analyze the data they have to develop personalized marketing campaigns that create better connections with their customers and drive growth.

DATA SERVICES

Service page hero Marketing Transformation 3840x2160px

Data consulting

We help our clients become more effective marketers by understanding what they need in order to deliver the best customer experiences. This improves the return on their marketing investment.

Read More
Service page Hero Marketing Science

Marketing science

We deliver consumer insights and customer segmentation using applied AI and machine learning. This helps our clients optimize their marketing and make better decisions.

Read More
Service page Hero Marketing Automation and Personalisation

Personalization

We help our clients use data to deliver more personal and powerful communication, customer experiences, and commerce journeys.

Read More

DATA SOLUTIONS

Entrust Logo LHS Wide Crop

Entrust

A consultative methodology enabling brands to create a practical and comprehensive approach to data ethics.

Lees verder
Loom Logo Black 6 LHS Wide Crop

Loom

Power better decisions in content development, audience, and media planning.

Read more

Please provide your contact information to continue.

Before submitting your information, please read our Privacy Policy as it contains detailed information on the processing of your personal data and how we use it.

Data Ons werk

Walgreens

Vaccination Readiness Model

Identifying vaccine readiness with data-driven targeting solutions
Lees case study
Wallgreens hero image
Multinational Oil and Gas Company

A journey of digital transformation

Accelerating CRM and loyalty transformation from mass customised offers to personally relevant rewards
Lees case study
Oil and gas case study hero image
Leading Cruise Line

Automation and Personalization at Scale

Delivering Global Personalization at Scale and Cutting through the 'clutter' during Black Friday for one of the largest Cruise Line operators in the world.
Lees case study
Cruise line case study hero image
Leading Hospitality Client

Operationalizing people-based marketing at scale

Driving loyalty marketing towards a personalized approach by delivering a segmentation solution
Lees case study
Travel 8
GSK
Is onderscheiden

Theraflu Tracker

The best way to avoid the flu is by predicting it.
Lees case study
Wunderman Thompson WORK Theraflu Tracker Cover

Data Inzichten

My WT Hero Image 2048x1270 3 2
Insight

Loom

Content Intelligence
Lees artikel
My WT Hero Image 2048x1270
Insight

The Marketers Roadmap to the Metaverse

Your brand and the metaverse
Lees artikel
Successful AI ML for marketing is not a product you can buy off the shelf Zimm Zimmerman
Insight

Successful AI/ML for marketing is not a product you can buy off the shelf

Key principles that are generating real ROI from marketing AI/ML solutions
Lees artikel

Data Nieuws

Complexity in the metaverse the data ethics dilemma Tom Corey 1
Nieuws

The complexity of the data ethics dilemma in the metaverse

VP of Consulting Services in North America, Tom Corey, addresses the ethics dilemma that the Metaverse poses.
Lees artikel
Futuristic empty room 3d rendering 2022 03 08 01 27 29 utc
Nieuws

DataCon Africa 2022 report back

It’s time to shorten the gap between data and decision-making
Lees artikel
Biz Community Image 657924 700x466
In de media

Wunderman Thompson builds SA digital skills base with the Data Learnership Academy

Read about the amazing work our Data Learnership Academy is doing to address the skills shortage in the marketing technology industry in South Africa
Lees verder
Marc olivier jodoin ei Mz Jl3xj4o unsplash 1
In de media

Measuring Your Digital Impact

Filip von Reiche teams up with Gaetan Philippot from AB Tasty to discuss the roles all types of metrics play when measuring a brand’s digital impact.
Lees verder