Preparation Prevents Poor Peak Performance

Preparation Prevents Poor Peak Performance Report

This report delves into the changing landscape of retail peaks and will help retailers and brands understand who’s buying what, from where and how across the UK, US and China. Why should you download this report? Because as consumers become more and more expectant and demanding of these peaks, it requires retailers, brands and marketplaces to be better prepared. As we head towards peak 2022, use this report to guide your thinking on ways to improve and modernize the end-to-end customer journey.

Download the report!

UK

In het kort

73%

of Black Friday shopping in the UK was online

In het kort

66%

of Black Friday shoppers in the UK bought something from Amazon during the Black Friday period

In het kort

76%

of consumers in the UK told us their increased spending will be online this year

US

In het kort

73%

of Black Friday shoppers in the US used Amazon to purchase something

In het kort

60%

of all Black Friday spending was online in the US

In het kort

46%

of Black Friday shoppers in the US claim they will spend more this year

China

In het kort

56%

of Singles’ Day shoppers in China said that they will spend more in 2022

In het kort

92%

of China shoppers made purchases from Taobao and Tmall

In het kort

32%

of Chinese consumers were disappointed with the offers available

Want to know more? Listen to our Head of Service Operations, Mario D’Cruz, discuss our full suite of services surrounding peak support

Talking Peak Support with Mario

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