In Wunderman Thompson Health, Becky has built a global division servicing Fortune 50 clients that represents one of the largest growth engines for Wunderman Thompson. Wunderman Thompson Health is uniquely built to inspire powerful growth for ambitious brands. A member of WPP Health Practice, Becky has also shaped the overall WPP health offering.
Becky has focused on integrating creativity and data throughout her career, which spans politics, relationship marketing, digital and healthcare. A longtime proponent of personalized marketing, she is passionate about its power to break what she calls health inertia and to inspire action. Today, Wunderman Thompson Health brings this approach to its work with industry leaders like GSK, Pfizer, Janssen, Blue Cross Blue Shield, Centene and Merck Animal Health.
Becky came to Wunderman as COO of the New York office and was subsequently elevated to president. Previously, as head of RTC Relationship Marketing, she rebuilt the direct marketing agency into a digital and CRM powerhouse for healthcare clients.
An advocate for women in business, Becky was the first woman on Wunderman’s executive team and launched Women@Wunderman, which developed into Pass It On, to strengthen the agency’s commitment to developing more women in leadership roles.
She lives in New York.