Francisco has many years of experience working with leading brands including Bayer, Pfizer, Astra Zeneca, Takeda, Johnson & Johnson, Roche, Nestle, Abbott, P&G, MSD, Teva, Tupperware and Reebok.

The winner of 35 Aspid Awards in the Gold and Platinum categories, he’s also won a Silver Effie as well as Clio and LIA awards.

Francisco has his Master's degree in Creativity from the National Institute of Fine Arts. He’s a professor at the Institute of Communication and Culture Research of Mexico City, Universidad Anáhuac, Escuela de Mercadotecnia, and at the University of Vermont.

Besides being a speaker and trainer in digital innovation, pharma marketing and future studies, Francisco is a playwright.