Hany stands at the helm as the dynamic CEO of VML Egypt, wielding unparalleled leadership expertise. As the Executive Chairman and shareholder in Egypt, he has made a lasting impact on WPP Companies in this market. Hany's extensive history with the WPP group in Egypt is underscored by his unwavering dedication for almost two decades. A prime illustration of this commitment is his tenure as Chairman of GroupM Egypt, during which he steered the company from the fourth position in the market to the coveted top spot.

With an illustrious 28-year tenure in the Egyptian marketing communications arena, Hany has emerged as a luminary communication entrepreneur. Renowned for his strategic acumen, he seamlessly blends a profound comprehension of client needs with astute insights into the local market landscape. This strategic prowess has been the driving force behind the team's remarkable journey towards growth and triumph, making an indelible impact across diverse industry sectors.

In 1992, Hany embarked on an entrepreneurial odyssey by founding Bonus Advertising, Egypt's inaugural specialized agency in below-the-line marketing. Against all odds, with just three employees, he transformed Bonus Advertising into the undisputed market leader by 1997. A defining moment in his career was the acquisition of the Vodafone BTL business in 1999, underscoring Hany's ability to secure monumental victories.

WPP's recognition of Hany's instrumental role in steering Vodafone to unprecedented heights led to the acquisition of Bonus Advertising, with Hany assuming the mantle of CEO of the Group. Beyond the boardroom, Hany proudly serves as a Board Member at Zamalek Sporting Club, a colossal entity in African sports, and is an esteemed member of the Egyptian Federation for Advertising, further cementing his legacy as a stalwart in the industry.