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Oscar Peña

Chief Technology Officer

Office

  • Spain

Oscar Peña joined Wunderman Thompson in September 2020 as Chief Technology Officer with the challenge of leading the innovation and technology, data and analysis area, promoting the integral offer of digital services.

Oscar has a huge experience on leading digital transformation processes. Before joining to Wunderman Thompson have been Chief Digital Officer of Grey Spain and responsible for Martech at Grey Europe level. Oscar has been responsible for the internal digital transformation at Grey España. Responsible for the development of innovative strategies and tactical plans in digital channels for projects linked to big brands such as Banc Sabadell, e-laCaixa, Banco Santander, Medwinds, Ticketmaster, Skeyndor, Revlon Pro, PortAventura, Ferrocarrils de la Generalitat de Catalunya (FGC), Ministry of Labor, Vileda, Seat, Renault, Volvo, Soler y Palau, Altamira Inmuebles, Vueling, Vodafone, Universidad Europea de Madrid, Allianz, Domino's Pizza, Grupo Festina, SunGlass Hut Spain, Universitat Oberta de Catalunya or Splendia, among others.

Oscar also is founding partner of a startup dedicated to the development of solutions for the new subscription-based lifestyle.

Besides, Oscar Peña combines his professional life with a passion for sharing his digital marketing knowledge. In fact, Oscar is professor at the Barcelona School of Creativity (BSC, professor EAE Business School, University of Mondragón and University of Málaga.

Passionate about tech and innovation, Oscar has written over 17 books about web design, cascading style sheets and business innovation for Anaya and Pearson Educación.