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Communications

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We grow our clients’ businesses using communications to connect people and brands in a way that inspires and requires action.
We do this by creating enduring brand ideas, repeatedly dramatized in communications that build strong relationships working for the long-term and delivering immediate reasons to trigger behavior change in the short-term.

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Communications Solutions

We create enduring brand ideas that grow our clients’ businesses, whether repositioning an established global brand or accelerating an emerging player in need of connecting to a simple human emotion.

We apply insights from culture, consumers, category, competition and the company to inspire highly creative long-running communications campaigns.

We design campaign ideas that work to create memorable value for a brand across the entire customer journey.

We understand and design campaigns to benefit from the optimal balance of long-term brand building and short-term activation.

We understand and identify the value of communications activities, including communications, brand perceptions, behavioral and business metrics, over the long and short-term.

Communications Work

Coca-Cola

Coca-Cola inspires a new generation

‘Open For Better’ campaign features new packaging to create positive messages and share them with the world
Read Case Study
drawing of a woman drinking a Coke
Vodafone

The Hidden Pandemic

Vodafone Ireland Foundation & Women’s Aid raise awareness of the domestic abuse pandemic with a powerful campaign
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Domestic abuse the hidden pandemic folkwt
Avon

This Is My Color

Avon steps up the fight against racism
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AVON 60
Estee Lauder

15 Seconds

Every 15 seconds, somewhere in the world a woman is diagnosed with breast cancer
Read Case Study
Collage of mobile phone screens related to Estee Lauder campaign for Breast Cancer Day
Ecox

Emergency Bikes

A custom-built vehicle designed to help emergency responders move faster – and save lives
Read Case Study
Emergency Bikes In the dark nude

Communications Insights

Insight

The Future 100: 2021

Trends Shaping Culture and Economies
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Futuristic eye with white and purple color scheme
Insight

Wunderman Thompson cracks the code of inspiration

New global brand study proves strong correlation between inspiration and brand growth
Read Article
Inspire Index key art with lens
Insight

Inspire B2B

Inspiring brands are 5x more likely to be a B2B buyer’s first choice
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Banner 1600 x 900
Insight

Wunderman Thompson Intelligence

The futures and trends intelligence unit inspiring growth through foresight.
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WT Intelligence Insight hero image 3840x2160px

Communications News

In The Press

Icons, RockStars, & Innovators: Ezinne Okoro

Our Global Chief IE&D officer Ezinne Okoro is an icon. Read on to learn why!
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profile picture of Ezinne Okoro
In The Press

High Five: Argentina

Natalia Benincasa, CCO of WT Argentina, selects her top five ads from Argentina
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three donkeys in the mountains
In The Press

“Agency reputation goes beyond creativity and efficiency”

For Keka Morelle, CCO of WT Brazil, it is necessary to take into account indices of diversity, satisfaction of talents and impact of actions on society.
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profile picture of Keka Morelle
In The Press

The Virtual Coffee Lounge

Our Italy team helped the leading coffee brand launch a virtual coffee lounge where people experience an experiential & sensorial journey dedicated to coffee.
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person with cup of coffee in one and mobile phine in the other hand