Supporting Our Black Communities

Over the last few days we have taken a moment to pause, listen and process the enormity of what’s happening in the United States; to take stock of ourselves, our company and our society at large.

The tragic death of George Floyd, an unarmed black man at the hands of police officers in Minneapolis, is both heartbreaking and enraging. It is certainly not an isolated incident. Along with the killing of Breonna Taylor and Ahmaud Arbery, and many others that have gone unnoticed and ignored over decades, it has shined a spotlight on an institutionalised racism that must be stamped out.

It is our duty to not let that spotlight dim, but to continue illuminating these social evils - and not to let anyone hide in the shadows. We unequivocally state Black Lives Matter.

Racism has no place within Wunderman Thompson.

Right now, our priority is to our people; to making sure that they are safe, supported and aware of the steps we are taking to empower our Black communities around the world. This week we have taken valuable time to listen to our colleagues in North America and globally, to facilitate open discussions and to address their most pressing concerns.

One thing is clear; there is a lot more we can and should be doing. We are committed to being a catalyst for change. This change must be holistic, sustainable and long-term. It must be profound and all-encompassing, not tokenistic or attention seeking.

Know that we are working through the machinations of this change every day and we are wholly focused on creating a more diverse, inclusive and representative environment at every level of our organisation.

We must not lose sight of the fact that these devastating events have provided us all with an opportunity to create systemic change, an opportunity that we at Wunderman Thompson cannot and shall not let go to waste.

We recognise that our journey towards becoming a more diverse organisation that does more to amplify the voices of the Black communities will be hard. We accept that we will make mistakes along the way. We know that we don’t have all the answers, but we are committed to asking the difficult questions; of ourselves, our clients and our partners.

Over the coming weeks and months, the conversation around racism may shift.

Our focus will not.

We are committed to building a better normal.

Mel Edwards
Global CEO, Wunderman Thompson

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