Wunderman Thompson Chile WORK MAZDA Well get back together Grandpa

Our Work

Roads will meet again

We'll get back together, see and feel each other.

Client

  • Mazda

Office

  • Santiago

Challenge

In a country where we are all indoors, we decided to talk about the future, about that moment when Chileans will reunite.

Inspiration

The moments we lived together in the past will be much more appreciated in the future.

Idea

To show Chileans, through an emotional film, how to treasure those moments they lived and give them hope that they will enjoy them once more, because at the end of the day, our roads will inevitably meet again.

Growth

To position Mazda, in the medium term, as an empathetic brand that understands the needs and desires of its public and consumers.

Wunderman Thompson Chile WORK MAZDA Well get back together Grandpa
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