HSBC
Has Awards

HSBC + Royal Canadian Legion Pay Tribute

How we transformed a nearly century old tradition spurred by the pandemic
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White background, Pay Tribute box containing poppies. Hand in front holding cellphone with the HSBC RCL Pay Tribute App. Words on the box "In honour of those who served. In memory of those who fell.
Tip Tap Foundation

Tip Tap Foundation

The Unwelcome Home
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2
Church's Chicken

Church’s Chicken

How we used a well-known fashion trend and social influencers to build brand advocacy and love across the QSR space.
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Churchs Hero
Mazda

Mazda Covid-19

How we got a company who has built their reputation on the joy of driving to tell Canadians to stay off the roads.
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Night scene in a forest with a yellow road line down the middle of it. One spot of the road is highlighted by light.
Blonde woman in maroon track suit, leaning back in chair with her arms up. Feet up against sounds panel in a recording studio
Adidas

Adidas Avenue A

How we got women to think of adidas as an innovation brand by creating a subscription service curated by women of interest and influence
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Wooden desk with a plant, Ipad and an Iphone and on the phones screen a shot of the words isolation station
WT Self Promotion

Wunderman Thompson Isolation Station

How we made the sounds of the office available to our agency while they were in isolation at home.
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Animated solider with eye patch saluting in front of a field of blurred out poppies.
The Royal Canadian Legion
Has Awards

Remembrance Island

How we took Remembrance Day from dusty to digital for millennials by creating a “game-ucational” experience that met them on their turf and terms
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Black background with a shot of a red with black stripped shirt with One Soccer white circle logo on it.
OneSoccer

OneSoccer Branding+ Launch

How we kicked off a new over-the-top streaming service by channeling Canadian pride
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Baron Samedi 01 Intro Hero
Campari
Has Awards

The Baron Samedi rum brand launch

Get millennial men to #FearNot
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Yellow background. A square wooden box with a wrap around saying Thoughty Wash. Green and white baubles surround the box.
WT Self Promotion

Thoughty Wash Self-Promo

How we turned a client holiday greeting into a breakthrough gift of creativity by embracing data-point inspiration and going all in on execution.
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White background with emojis of various couples. HSBC logo at the bottom. In the middle text "These days, a little open-mindedness can go a long way. Twitter logo underneath.
HSBC

HSBC World Emoji Day

How we reminded the world that a little open mindedness can go a long way
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Referee in blue shirt holding the soccer ball. Players behind him and a archway saying CPL
Canadian Premier League

CPL Identity & Launch

How we branded a national sports league from the ground up by making Canadian fans our central focus
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Underground mall, people walking past a Mazda billboard saying # of heads turned so far.
Mazda

Mazda Head-Turning Billboard

How we delivered and innovative out-of-home experience by infusing data with media
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Canada WORK Budtender example HERO
Figr Cannabis

FIGR Budtender

Budtender app clears the air about where your cannabis comes from.
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Figr Hero2
Figr Cannabis

FIGR

“Go FIGR” rebrand
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Other Work

Unstoppable Together
Vodafone

Unstoppable Together

When all of us have their back, nothing can stop them
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In Her Shoes PR Visual C speech bubble only
Unilever

In Her Shoes

Trivial compliments – or harmful words?
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camel in the desert with camera on his back
Saudi Telecom Company

Meet Sarha – The World’s First Content-Creating Camel

Showcasing WT’s expertise in data, creativity and technology to demonstrate the power of Saudi Telecom wireless
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Childfocus wt
Child Focus
Has Awards

End child exploitation

Child Focus raises awareness about child sex abuse
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